Dog treat packaging options
Packaging is the single biggest lever on your launch: it decides your lead time, your unit cost and whether a pet shop buyer picks the bag up. Here are the routes we actually offer.
The four routes
Every Walleros order uses one of these. You can start with the cheapest and upgrade on your second batch, the treats and the fill weight stay the same.
- Plain unprinted pack: A neutral filled 80 g pack. The fastest and cheapest way to launch. Lead time 1–2 weeks.
- Plain pack + printed labels: Printed labels shipped loose and applied by you. Adds €0.10 per pack. Lead time 1–2 weeks.
- Kraft / laminated stand-up pouch: Retail-ready stand-up pouch with your artwork. Lead time about 2–3 weeks.
- Custom-printed plastic pouch: Fully printed pouch, largest print area and finish options. Lead time about 4–5 weeks.
What printed labels cost
Printed labels are shipped loose and applied by you. They add €0.10 per pack on top of the plain pack price and keep the short 1–2 weeks lead time.
What has to be on the label
EU feed law expects the feed type, the responsible operator, composition, analytical constituents, additives, batch number, best-before date, storage instructions and net weight, in the language of the market you sell in.
Design help
The first simple packaging concept is free. Finished artwork, revisions and print-ready files start at €399. Finished packaging design is not part of the per-pack price.
Frequently asked questions
Can I supply my own artwork?+
Yes. We send dielines and the labelling checklist, and we review your file before print.
Which packaging is fastest?+
Plain unprinted packs, at 1–2 weeks. Custom-printed pouches take the longest.